About the Event
Organizations of all sizes can take advantage of best practices in Go-to-Market strategies and team structures to increase their odds of success. First, know the areas you need to be great in. Second, hire the right people for your plan (in-house vs outsourced). Third, build a repeatable outbound sales process. Marketing expert, Chad Fife, and outbound sales expert, Blake Johnston, will guide you in building your ultimate GTM team and process!
Agenda:
• An Introduction to the Racers GTM System
• The Perfect GTM Team for Your Stage
• Staffing It: Hiring “A” Players and When to Outsource
• Deep Dive: Developing an Outbound Sales Process
• How to Get to Next Steps at Meetings
About the Presenters:
Chad Fife is the CEO of GoGenies, a sales, marketing, and support outsourcing company with talent hubs in the Philippines, India, Lebanon, and LatAm. Blake Johnston is the CEO of OutboundView, which helps organizations design, develop, and implement successful outbound sales strategies.
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